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St.-Petersburg. 05 May 2010

Pioneer Group is switching to a new domain name

Pioneer Group is finishing the restyling process by switching to a new domain name www.pioneer.ru. From May 5, 2010, the company is represented in the Internet at this address. Unlike the previous address www.pioner.su, which was a mere transliteration of the pronunciation of the company’s Russian name, the domain name pioneer.ru fully corresponds to the new English logo, which highlights the company being up-to-date and reflects it plans on expending the geographical presence.

“The website is executed in a new corporate style – logical, colourful, understandable for the clients as well as partners. Now it is situated in the .ru zone familiar to a Russian user. And the correct English spelling will be more appealing to the foreign business-community. At the same time we have set up readdressing from the old to the new domain name for the users’ convenience, and it will exist for the whole year”, - said Dmitry Otyakovsky, business manager of the Moscow sector of Pioneer Group.

We remind you that the restyling of Pioneer Group was carried out at the end of last year, when Pioneer Group changed the logo and renewed the corporate style, including the corporate web portal. The tasks within the framework of restyling included making the corporate style more modern and memorable, taking into consideration the changes that took place in the company during the last few years, and to reflect the new business-lines and further development of Pioneer Group. Moreover, there was a task to protect the brand, which was impossible with the Russian spelling of the logo. The previous logo was created in 2002.